Join HFBC Erika Harrison of BlackGirlsWhoBrunch and Katrina Clarence Rene of The Corkscrew Concierge for a fun filled knowledge session on how to protect your brand!
About this workshop
A quality Trademark or "mark" is the bedrock of any successful business or product. Protecting this valuable asset is imperative to a company's success, and yet surprisingly few entrepreneurs know much about what it is and how to protect it.
In this class, students will learn the fundamentals of trademark law, including what makes a good mark, how to select a mark, how to protect a mark, and how to properly use a mark in the marketplace to maximize the value of this important asset. This workshop is perfect for bloggers, product marketers and other individuals who will be responsible for or are interested in learning about selecting a company name, product name, or designing a brand!
* *While Katrina and Erika are attorneys, their advice/suggestions during this segment should not be considered legal advice nor will it form a attorney-client relationship. Attendees are encouraged to attend to learn about Katrina and Erika's first hand experience with completing a trademark and are encouraged to seek legal counsel for additional assistance* *
This event is free and will take place at HS Green. Food and Beverage provided.